ON-DEMAND SYSTEM.

How does it work?

Plan your wardrobe ahead of time & enjoy up to 20% reward for supporting the on-demand system.

We launch collections or items, available on-demand at 20% off. You have two weeks to pre-order, after which the discount drops to 10%. We then calculate exactly how many units of each new style should be produced and begin manufacturing. Early bird discounts don't apply anymore at this stage. The longer you wait, the higher the price will get. It's that simple.

The on-demand system

Overproduction in fashion is one of the world’s biggest environmental threats. We refuse to make that problem worse. Our pre-order system allows us to accurately anticipate demand levels prior to production, so we only produce the amount of garments we’re really going to sell.

For you, this means getting to order your favorite items early on and at a discount while participating in the movement towards more sustainable fashion. In terms of pricing, on-demand reverts the sales cycle and waves goodbye to the traditional fashion calendar.

Local production

Our garments have been produced in local ateliers in Belgium. Over the years, we have built meaningful relationships with new production teams and worked together on constantly improving the quality of our products.

Producing locally ensures a lower carbon footprint, regular visits to ateliers facilities by the team to ensure prime labor conditions, and in our case, careful craftsmanship by trusted artisans.